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Calif. Jury Finds For Flu Remedy Maker In False Ad Trial

A California federal jury on Thursday ruled against a class of consumers alleging that Boiron Inc. misled them into buying a homeopathic remedy that didn’t provide relief for flu symptoms as advertised, rejecting claims that Boiron’s product was nothing more than a sugar pill.

Thursday’s verdict, reached after less than two hours of deliberations, followed a one-week first phase of a trial over claims that Boiron violated California’s Consumer Legal Remedies Act because its product, Oscillococcinum or Oscillo, cannot provide relief of flulike symptoms as its…

Read the full article on Law360 »